Advertising at an ATM Machine

When atms gained popularity with banks and indepedent owners, receipt ads were the only form of advertsising. After that, some would brand their atms with a bank name. Fast forward to 2008, and we have an interesting shift in atm advertising.

England is the clear leader in atm advertising. The United States is behind them, but a startup named SSI Marketing Group has increased the buzz discussion. They have an atm ad unit that can display rotating ads, video, and content. Below is their YouTube Video:


 

The ability to promote a product or service to a consumer that is needing cash is powerful. Their first client above was done at the biggest club in the United States (Club La Vela in Panama Beach City Florida).  Duing spring break, the location did over 500 transactions per day with 6 atm machines on their property. Each machine had an atm ad unit. This is definitely a company to watch as the industry continues to grow. You can learn more at : atmadvertising.net

This entry was posted on Thursday, April 24th, 2008 and is filed under Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Reply

You must be logged in to post a comment.

Sponsors

Blue Cash® for Business Credit Card
Chase Business Cash Rewards Visa® Card
GoHealthInsurance.com Health Insurance

Links

Archive